page logo
Please note the following credit values:

BSc Course: 4.5 ECTS*
BSc Seminar Course: 9 ECTS
MSc Course: 5 ECTS
MBA Course: 3 ECTS
MBA Workshop: 1 ECTS
Language course: 5 ECTS

*The following BSc courses have a different credit value: 

Business Communication: Theory & Practice: 3 ECTS
Managing your personal performance holistically: 3 ECTS
Harmonizing Leadership with Personal Development: 3 ECTS
Mental Health First Aid: 1,5 ECTS
Understanding your personal performance base: 1,5 ECTS
Workshop Body Language for Women: 1,5 ECTS
Intercultural Competence - Fit for International Collaboration: 1,5 ECTS
Perform Yourself! Media and Presentation Coaching: Personal Presence!: 1,5 ECTS

Strategy Execution

Participation Prerequisites

None

Course Content

Strategy execution matters. In a lot of cases, it is the critical bottleneck to successful strategic management. However, there is no magic formula, and “one size fits all” techniques are rarely adequate solutions. Tough, uncomfortable choices need to be made. Therefore, this class discusses the key challenges in strategy execution by asking the seven strategy questions, primarily drawing from Simons (1995, 2005). Additionally, management control systems associated with each of the questions are presented. The class covers aspects of capital budgeting, belief and boundary systems, diagnostic control systems such as the Balanced Scorecard and performance measurement, accountability issues, interactive control systems, stretch goals, performance rankings, cost allocation and compensation issues.

Intended Learning Outcomes and Competencies

Upon completing this course, students will learn to critically evaluate and address the key challenges in strategy execution such as resource allocation, performance management, and risk management.

Instruction Type

Online

Form of Examination

Written solutions to case assignments prepared at home in teams (30%) and an individual analysis of an exam case study (70%).

Literature

During this course, we discuss a total of six cases (Sydney IVF, Citibank, Volkswagen, Henkel, Hydro One, GE). The course primarily draws on the following two books which are available in the library of WHU: 1. Simons, R. (1995): Levers of control: How managers use innovative control systems to drive strategic renewal. Boston: Harvard Business School Press. 2. Simons, R. (2005): Levers of organization design: How managers use accountability systems for greater performance and commitment. Boston: Harvard Business School Press. Additional (optional) readings, as needed, are announced in class and copies will be distributed electronically or can be found in the library of WHU. These are updated from time to time.

Next events

1/4 Lecture Sa, 21.03.2026 13:00 Uhr 18:30 Uhr
2/4 Lecture Sa, 28.03.2026 13:00 Uhr 18:30 Uhr
3/4 Lecture Sa, 11.04.2026 13:00 Uhr 18:30 Uhr
4/4 Lecture Sa, 18.04.2026 13:00 Uhr 18:30 Uhr
Show past events

Lecturers

lecturer image
Schäffer, Utz
Lecturer

Indicative Student Workload

Workload per week including live sessions (approx.18.5) 73 h
Examination 2 h