Business Communication: Theory & Practice - Q4

Course Content

In the "Theory"-part we will cover the following topics:

1. Perception and Reality (Communication Filters)
2. Communication Models (from Shannon-Weaver to Paul Watzlawik)
3. Conversation & Interview Techniques (Questions, Negotiations, Feedback, Hints for difficult situations)
4. Presentation Techniques (Presentations, Speeches)
5. Business Writing (Formal and Informal Writing, Using tools)
6. Non-verbal Communication (Body Language, Mimic)

In the "Practice"-part, students will contribute to various scenarios deepening the knowledge gained in the "Theory"-part.

Intended Learning Outcomes and Competencies

After successfully completing the course, students shall be able to understand their own communication filters, how different types of communication can be distinguished, and how they can communicate effectively in various situations (not only in the business world).

They will be able to compose meaningful texts and make use of tools which allow an easier and efficient writing process.

Instruction Type

Presence

Form of Examination

The course is graded as "pass/fail". To pass the course, students have to gather at least 35 out of 50 possible points:

1. Complete a quiz focused on course content with at least 25 out of 30 points (60% of total grade)

2. Prepare a presentation or give a speech and give feedback to other students on their presentations and speeches (at least 5 out of 10 points, 20% of total grade).

3. Compose a short formal text to practice using tools (at least 5 out of 10 points, 20% of total grade).

Literature

Guide to Managerial Communication: effective Business Writing and Speaking, Mary Munter, Prentice Hall, 2003

Communicating for Managerial Effectiveness, Phillip G. Clampitt, Sage, 2001

Bodily Communication, Michael Argyle, Routlege, 1988