Business Communication: Theory & Practice - Q4

Course Content

In the "Theory"-part we will cover the following topics:

1. Perception and Reality (Communication Filters)
2. Communication Models (from Shannon-Weaver to Paul Watzlawik)
3. Conversation & Interview Techniques (Questions, Negotiations, Feedback, Hints for difficult situations)
4. Presentation Techniques (Presentations, Speeches)
5. Business Writing (Formal and Informal Writing, Using tools)
6. Non-verbal Communication (Body Language, Mimic)

In the "Practice"-part, students will contribute to various scenarios deepening the knowledge gained in the "Theory"-part.

Intended Learning Outcomes and Competencies

After successfully completing the course, students shall be able to understand their own communication filters, how different types of communication can be distinguished, and how they can communicate effectively in various situations (not only in the business world).

They will be able to compose meaningful texts and make use of tools which allow an easier and efficient writing process.

Instruction Type

Presence

Form of Examination

Literature

Guide to Managerial Communication: effective Business Writing and Speaking, Mary Munter, Prentice Hall, 2003

Communicating for Managerial Effectiveness, Phillip G. Clampitt, Sage, 2001

Bodily Communication, Michael Argyle, Routlege, 1988