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Please note the following credit values:

BSc Course: 4.5 ECTS*
BSc Seminar Course: 9 ECTS
MSc Course: 5 ECTS
MBA Course: 3 ECTS
MBA Workshop: 1 ECTS
Language course: 5 ECTS

*The following BSc courses have a different credit value: 

Business Communication: Theory & Practice: 3 ECTS
Managing your personal performance holistically: 3 ECTS
Harmonizing Leadership with Personal Development: 3 ECTS
Mental Health First Aid: 1,5 ECTS
Understanding your personal performance base: 1,5 ECTS
Workshop Body Language for Women: 1,5 ECTS
Intercultural Competence - Fit for International Collaboration: 1,5 ECTS
Perform Yourself! Media and Presentation Coaching: Personal Presence!: 1,5 ECTS

Strategic Management - Q3

Participation Prerequisites

Basic knowledge in business administration. The more students are advanced in their academic studies the richer will be their learning.

Course Content

The lecture consists of three major sections: (1) Strategic Thinking (military, business, new approaches), (2) Strategic Management (management of competitive advantage, change management, strategy process), (3) Strategic Leadership (leaders, vision, horizons, perspectives, success). The objective of the lecture is to critically question complex strategic issues. In the course, in addition to knowledge transfer, application is practiced in case studies with the aim of asking questions about the strategy (what else should one know in order to make a longstanding decision)

Intended Learning Outcomes and Competencies

Critical thinking. Emphasis in developing strategic questions for further reasoning instead of looking for quick answers Getting used to ask questions in order to enlarge strategic spaces.

Instruction Type

Presence

Form of Examination

Form of Assessment Weighting
(in %)
Duration of written exam
in minutes
Written Exam    
Oral Examination   -
Written Work (Individual)   -
Written Work (Group)   -
Presentation (Individual)   -
Presentation (Group)   -
Business Simulation   -
Class Participation   -
Answer-Choice-Exam   -
Other assessment format (please specify):   -

Literature

Compare Syllabus: required readings are distributed to students

Next events

No current events available!

1/6 Lecture We, 14.01.2026 15:30 Uhr 18:45 Uhr IP-C-001 Family Business Auditorium Hörsaal / Lecture Hall
2/6 Lecture Th, 15.01.2026 08:00 Uhr 11:15 Uhr IP-C-101 Hörsaal / Lecture Hall
3/6 Lecture We, 21.01.2026 15:30 Uhr 18:45 Uhr IP-C-101 Hörsaal / Lecture Hall
4/6 Lecture Th, 22.01.2026 08:00 Uhr 11:15 Uhr IP-C-001 Family Business Auditorium Hörsaal / Lecture Hall
5/6 Lecture We, 28.01.2026 15:30 Uhr 18:45 Uhr IP-C-001 Family Business Auditorium Hörsaal / Lecture Hall
6/6 Lecture Th, 29.01.2026 08:00 Uhr 11:15 Uhr K-001 Hörsaal / Lecture Hall
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Lecturers

lecturer image
von Oetinger, Bolko
Lecturer

Indicative Student Workload

Self-Study 64 h
Contact Time 24 h
Examination 2 h